Mia by Tanishq — Rakhi 2026: "Bonds That Never Age"
Client: Mia by Tanishq (A Tata Product) Agency: famous innovations Category: Campaign / Digital Creative / E-commerce For Rakhi 2026, Mia by Tanishq wanted to move beyond the usual sentimentality of sibling-gifting campaigns and bring some real personality to the category. The result is a two-part creative platform that plays with the push and pull of sibling relationships